Bella Pietro, a 24-year-old fashion designer, passed away in New York City due to complications from her asthma.

 The fashion industry is grieving the sudden death of Bella Pietro, better known by her stage name Izzy, who died of asthma difficulties on the morning of September 17, 2025, at the age of just 24.

As they mourn the loss of a tremendously talented designer whose work, vision, and spirit touched so many lives, Bella's family, friends, and the creative world are in disbelief over her unexpected death.

Bella, who was born in 2000, was creative from a young age and inherited her love of design from her family's extensive history in wedding and couture apparel.

She developed a remarkable career over the past four years under the Izzy's World brand, which she eventually renamed under her own name. She created over 300 pieces of clothing, ranging from stunning custom bridal gowns to humorous, satirical streetwear.

Her works were distinguished by a distinctive aesthetic—a remarkable fusion of alternative subculture and historical influences—brought about by an unrelenting dedication to authenticity, inclusivity, and sustainability.

Bella's status as a rising star in the bridal market was solidified with her sold-out NYFW exhibition in 2024. The event, which drew 350 loyal fans, demonstrated her exceptional talent for relating her art to her audience. Every item she ever put up for sale sold in a matter of minutes, which is evidence of both her skill and the loyal following she developed for her creations.

"Art is an escape from personal or external conflicts. dancing while it is raining. The purpose of art is to entertain those who do not appreciate it and to heal those who do. The community you depend on is what you have after work.

This was Bella's guiding philosophy. She was passionate in inspiring others in the creative industry in addition to designing. She hosted events to connect like-minded creative, developed paid opportunities for emerging artists, and gave advice to other artists.

For Bella, creating art was always about the individuals involved, the teamwork, and the community it created, not just the end result. Through her projects and creations, she made it her goal to make misfits and outsiders feel appreciated, empowered, and seen.

Her influence extended well beyond the local art scene in New York. Bella's unique style and brave embracing of individualism attracted a number of high-profile clientele, such as Julia Fox, Lil Uzi, Ashniko, Poppy, Kehlani, and Maggie Lindemann.

She was well-known for her kindness, generosity, and sincere affection for people around her, yet she maintained her groundedness in spite of her increasing fame. To her friends and family, Bella

She will be known for pushing the limits of fashion while simultaneously embodying the values of compassion, community, and resiliency. Those who were influenced by Bella are urged to preserve her art in remembrance of her while her loved ones mourn this terrible loss.

Future generations will continue to be empowered and inspired by her work, vision, and spirit. Bella Pietro (2000–2025), may you rest in peace. Every article of clothing, every tale, and every heart you touched will carry on your legacy.